•   International Business Environment IM00DS54-3002 18.01.2022-30.04.2022  5 cr  (19MEDIAART, ...) +-
    Learning outcomes of the course unit
    Student is able to
    - analyze and do research on international markets and consumers
    - design a business model and project plan for international markets
    - communicate and cooperate with different cultures
    - work as an active team member in a multicultural team
    - do marketing and selling in an international field: benchmarking, pitching and negotiating
    Course contents
    - the historical development of the international media industry
    - international market, consuming and future trends analyzing
    - ways of communicate and work in various business cultures
    - impact of technologies of producing and distributing
    Assessment criteria
    Satisfactory

    TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:



    https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi

    Good

    TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:



    https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi

    Excellent

    TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:



    https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi

    Name of lecturer(s)

    Kirsi Karimäki

    Planned learning activities and teaching methods

    Lectures, assignments, issue based discussions, case solutions and students' presentations

    Assessment methods and criteria

    TAMK's general instruction for grading will be applied and details agreed (active attendance to the contact lessons, quality of the presentation and assignments) at the beginning of course implementation:

    https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi

    Language of instruction

    English

    Timing

    18.01.2022 - 30.04.2022

    Registration

    01.12.2021 - 11.01.2022

    Credits

    5 cr

    Group(s)

    19MEDIAART

    18MEDIAART

    Seats

    15 - 25

    Teacher(s)

    Media-and-Arts Virtuaalihenkilö, Kirsi Karimäki

    Further information for students

    This course is part of Cultural export minor.

    Unit, in charge

    Media and Arts

    Degree programme(s)

    Bachelor's Degree Programme in Media and Arts

    Office

    TAMK Mediapolis

    R&D proportion

    1 cr

    Evaluation scale

    0-5

    Completion alternatives

    The student should talk to the teacher individually if situation demands.

    Training and labour cooperation

    Students will connect to working life through their minor project.

    Exam schedule

    No tests, but assignments and presentations.

    Content periodicity

    -Introduction and getting to know each others
    -Cultural export ideation
    -Case study about cultural export
    -Export planning
    -Analyse and do research on international markets, consumers and future trends