Master's Degree Programme in Media Production

Master's Degree Programme in Media Production, 60 cr

Programme
Curricula
Studies offered

Implementations in academic year 2019 - 2020

There is no realizations attached to this degree programme.

Implementations in academic year 2020 - 2021

Master's Thesis 2M00FG73-3001 01.08.2020-31.07.2021 30 cr (20YMDT) +-

Learning outcomes of the course unit

The aim of the final thesis is to plan, develop and implement a project which supports the business activities of the working organisation or company. The project may be the development of an innovative media concept, product or service or it may focus on developing the company?s skills or networks. In the development project, the students show they are capable carrying out an independent, long-term and target oriented project. The final thesis consists of description, reporting and visualization of the method selected according to set demands, the documents of the project and a personal description and evaluation of development.
The students find the topic for the development task themselves and the customer organisation names a contact person for the development task from their organisation.

Course contents

To support the development of the final thesis project, the students are offered an on-line material of methodologies, which introduce possible approaches to selecting a systematic method. In addition, the methods are discussed in class. The development task is done in close connection to advanced professional studies, which include their application in the development project. The final thesis also includes the description and evaluation of the students? own development. The final thesis includes a maturity test, which is carried out by writing a press release of the development project.

Assessment criteria

Satisfactory

The key concepts are defined in a biased manner.

The author is acquainted with the key references in the field in a biased and uncritical manner.

Plenty of outdated or second- hand references are used. The theoretical and conceptual starting points remain disconnected.

There are deficiencies in selection, use and application of research and development methods.

Cooperation with working life is professional and reciprocal but scarce.

The thesis barely demonstrates the author’s problem solving skills, ability to assess individuals’ or groups’ operation, and ability to lead working life development in accordance with the objectives.

The thesis process does not progress as planned and a lot of supervision is needed. The results do not fully meet the objectives.

The author considers ethical issues related to the thesis and thesis process in a biased manner and acts accordingly.

The thesis results meet the set objectives to some extent. They can be used in development of the organisation, field and its professional practices.

The author barely considers the thesis results in relation to the framework, operationalisation of the phenomenon and earlier research.

The author barely assesses the thesis implementation, results and reliability. The different parts of the thesis remain unconnected.

The thesis process phases, made decisions, results and conclusions are reported both orally and in written.

The student presents the diverse phases of the thesis in seminars and as agreed on with eg the working life cooperation partner.

The thesis report is not written fully in accordance with TAMK’s report guide.

The thesis report is checked and approved by a representative of the working life cooperation partner.

Good

The key concepts are defined and their selection is justified.

The author is acquainted with the key national and international references in the field.

The used references are current, reliable and original. Reference information is analysed and synthesis made systematically and critically.

The theoretical and conceptual starting points form a logical entity.

Selection, use and application of research and development methods are appropriate and justified.

Cooperation with working life is professional and reciprocal, and the agreed schedule is followed.

The thesis demonstrates the author’s problem solving skills, ability to assess individuals’ or groups’ operation, and ability to lead working life development under supervision in accordance with the thesis objective.

The thesis process is fluent and the results meet the objectives.

The author considers ethical issues related to the thesis and thesis process and acts accordingly in the different thesis phases.

The thesis results meet the set objectives. They serve the organisation, field and its professional practices.

The results are realistic development measures for the organisation, field and its professional practices, a new version of a product, or a new product.

The author considers the thesis results in relation to the framework, operationalisation of the phenomenon and earlier research.

The author assesses the thesis implementation, results and reliability of the results critically.

The thesis development or research process and the thesis report form a consistent entity.

The thesis process phases, made decisions, results and conclusions are reported both orally and in written as a solid entity.

The student presents the diverse phases of the thesis in seminars and as agreed on with eg the working life cooperation partner by defending the made selections.

The thesis report is written in accordance with TAMK’s report guide.

The thesis report is checked and approved by a representative of the working life cooperation partner.

If need be, the student can intelligibly present the thesis in a foreign language.

If possible, the author disseminates the new information established in the thesis through an article written under supervision.

Excellent

The key concepts and their relations are defined and their selection is justified.

The author is extensively acquainted with the key national and international references in the field.

The used references are current, reliable and original. Reference information is analysed and synthesis made systematically and critically creating new information.

The theoretical and conceptual starting points form a logical entity for the basis of thesis decisions and thesis implementation.

Selection, use and application of research and development methods are appropriate, justified and reproducible based on the description.

Cooperation with working life is professional, reciprocal, constructive and documented and the agreed schedule is followed.

The thesis demonstrates the author’s problem solving skills, ability to assess individuals’ or groups’ operation, and ability to lead working life development in a responsible and independent manner in accordance with the thesis objective.

The thesis process demonstrates the author’s innovativeness, creativity, self-direction and ability to progress according to the objectives.

The author considers ethical issues related to the thesis and thesis process in a diverse manner and acts accordingly in the different thesis phases.

The thesis results excellently meet the set objectives and concrete assignment.

The results are realistic and creative development measures for the organisation, field and its professional practices, a new version of a product, or a new product.

The author considers the thesis results widely in relation to the framework, operationalisation of the phenomenon and earlier research.

The author can analyse and assess the thesis implementation, results and reliability of the results critically and present justified development suggestions.

The thesis development or research process and the thesis report form a consistent and balanced entity.

The thesis process phases, made decisions, results and conclusions are reported both orally and in written as a justified and reliable entity.

The student presents the diverse phases of the thesis in seminars and as agreed on with eg the working life cooperation partner by defending the made selections and thus demonstrating expertise and professional maturity.

The thesis report is written in accordance with TAMK’s report guide.

The thesis report is checked and approved by a representative of the working life cooperation partner.

If need be, the student can intelligibly present the thesis in a foreign language.

If possible, the author disseminates the new information established in the thesis through eg an article written under supervision.

Approved/Failed

Fail when

The key concepts are not defined and thus the theoretical starting points remain deficient.

The author is not adequately acquainted with the references.

There are errors in selection, use and application of research and development methods.

Cooperation with working life is scarce or non-existent due to the author.

The thesis does not demonstrate the author’s problem solving skills, ability to assess individuals’ or groups’ operation, or ability to lead working life development.

Progress of the thesis process is dependent on supervision.

Consideration of ethical issues related to the thesis and related practice are deficient.

There is plagiarism in the thesis.

The thesis results fail to meet the set objectives. It is difficult to use them in development of the organisation, field and its professional practices.

The author assesses the thesis results and implementation unrealistically.

The thesis entity is deficient.

The thesis process does not progress in accordance with the guidelines.

TAMK’s report guide is not followed in the thesis report.

The thesis report is not checked or approved by a representative of the working life partner.

Name of lecturer(s)

Pertti Näränen

Language of instruction

Finnish

Timing

01.08.2020 - 31.07.2021

Registration

02.07.2020 - 30.08.2020

Credits

30 cr

Group(s)

20YMDT

Teacher(s)

Elokuva ja TV Virtuaalihenkilö, Ari Koivumäki

Unit, in charge

Media, Music and Art

Degree programme(s)

Master's Degree Programme in Media Production

Office

TAMK Mediapolis

Evaluation scale

0-5
Media Business Models and Financing 2M00FG43-3001 24.08.2020-18.12.2020 5 cr (20YMDT) +-

Learning outcomes of the course unit

The students are able to develop the business activities and customership of their company in an international environment. They understand the significance of strategic planning in developing business activities. The students are able to market and sell the organisation's products and services to customers and collaboration partners.

Course contents

Business models of media industry. Researching and analyzing business. Planning and creating customership. The strategic, tactical and operative planning of business.

Assessment criteria

Satisfactory

Can recognise and define field-related phenomena and basic concepts. Manages the assigned tasks under supervision/assisted.

Knows diverse courses of action but cannot justify his/her choices Recognises his/her interaction skills. Recognises important courses of action in the field. Takes responsibility for his/her own work. Can describe the economic and wellbeing related effects of his/her own work.

Good

Structures relations between field-related phenomena and concepts.Can select the most appropriate course of action from diverse options and justify his/her choice. Applies Makes a plan/plans Limits tasks/problems Solves problems.Can give and receive feedback actively and constructively. Considers and assesses things both from his/her and the close community's viewpoint. Can cooperate responsibly and is ready to develop his/her interaction skills.

Excellent

Can search for diverse courses of action and solution alternatives, justify his/her choices and try new courses of action. Assesses diverse solution alternatives. Combines solution alternatives creatively or creates new ones.Uses feedback systematically as a professional growth tool in his/her own work and the community. Considers and assesses himself/herself and his/her professional community or task. Can cooperate responsibly, flexibly and constructively. Develops his/her own and the group's interaction. Works responsibly and in a committed manner considering the community and field requirements and needs. Understands the economic and wellbeing related effects of his/her work and can anticipate them in his/her work.

Further information

Language of instruction: Finnish.

Name of lecturer(s)

Ari Koivumäki

Language of instruction

Finnish

Timing

24.08.2020 - 18.12.2020

Registration

25.07.2020 - 23.08.2020

Credits

5 cr

Group(s)

20YMDT

Teacher(s)

Elokuva ja TV Virtuaalihenkilö, Ari Koivumäki

Unit, in charge

Media, Music and Art

Degree programme(s)

Master's Degree Programme in Media Production

Office

TAMK Mediapolis

Evaluation scale

0-5

Contact

Principal Lecturer in Charge
Ari Koivumäki
Student Counsellor
Maija Joensuu

Course Structure Diagrams

Master's Degree Programme in Media Production

Qualification Awarded and the Level of Qualification

Master of Culture and Arts, NQF 7

Special Admission Requirements

General admission criteria, see TAMK’s websites.

Recognition of Prior Learning

Credit transfer for studies means that the student can apply for transfer prior higher education studies to the studied degree if they meet the competence objectives of the degree programme.
Credit transfer follows the spesific instructions of TAMK.

Qualification Requirements and Regulations

Completion of curriculum studies and achievement of related competence objectives.

Profile of the Programme

The scope of the degree is 60 cr and it is designed to be studied alongside work. The studies are arranged in one year. The studies consist of common advanced professional studies 25 cr, optional studies 5 cr and master’s thesis 30 cr.

Key Learning Outcomes

The aim of the degree programme is to train producers, who have the skills required to explore the possibilities of business and to develop new ways of production and creation in the field of media. Media producers know how to manage product or service development processes. They are able to develop their businesses and to design business in an international working environment.

Occupational Profiles of Graduates with Examples

Degree programme is meant for media professionals and is aiming to develop personal professionality and career.

Access to Further Studies

The degree produces the same eligibility for public offices as a master’s degree from a university. The student may also apply for doctoral studies at a university.

Examination Regulations, Assessment and Grading

Assessment of completed courses is based on TAMK’s assessment criteria. TAMK’s degree regulations are followed in implementation and assessment.

Graduation Requirements

In order to graduate the student need to completed the studies in accordance to the curriculum.

Mode of Study

The tuition uses different teaching methods. The classroom education, for most part, takes place on Wed-Thu 10.00-17.00, roughly once in a month during the autumn and spring terms.
Collaborative knowledge construction and sharing are an essential part of learning and the students are expected to participate in the classroom teaching. The attendance requirements for each course are determined by the teachers of the course.
The degree programme education is mostly carried out in Finnish.

Development of the Programme

The curriculum is developed in cooperation with TAMK’s other master’s degree programmes. Working life cooperation is implemented e.g. through students' Master thesises and advisory councils. Student feedback is collected annually in connection with courses. Alumni feedback is collected regularly through online surveys.