Acquiring Customers in Digital Channels (5 cr)
Code: NY00EK75-3005
General information
Enrolment period
01.08.2023 - 30.08.2023
Timing
31.08.2023 - 14.10.2023
Credits
5 op
Virtual portion
5 op
RDI portion
2 op
Mode of delivery
Distance learning
Campus
TAMK Main Campus
Teaching languages
- Finnish
Seats
0 - 40
Degree programmes
- Master's Degree Programme in Entrepreneurship
- Master's Degree Programme in Clinical Expertise and Development
- Path Studies for Upper Secondary Students
- Master's Degree Programme in Well-Being Technology
- Degree Programme in Media, students who began in 2013 or earlier
- Master's Degree Programme in International Sales and Sales Management
- Master's Degree Programme in Media Production
- Open University of Applied Sciences
- Modern Executive Assistant
- Digital Specialist Fast Track – Specialisation Education
- Case Management in Social Services and Health Care, Specialisation Education
- Degree Programme in Business Administration
- Specialisation Education in Digital Financial Management
- Master's Degree Programme in Well-Being Technology
Teachers
- Mari Stenvall
Groups
-
23YAMK
Assessment criteria, satisfactory (1-2) (course unit)
Student
• is able to perform the learning tasks of the course
• demonstrate that they are in control of the core content of the course
• is able to apply the lessons learned in working life situations, but there is much to improve in sharing knowledge
Assessment criteria, good (3-4) (course unit)
Student
• performs the course as a whole fairly well
• An active learner and as an individual and in a team can demonstrate the applicability of knowledge and practices acquired from literature, lectures, and other sources to tasks analyzing and developing working life
Assessment criteria, excellent (5) (course unit)
Student
• is able to perform all the parts of the course commendably
• she has shown interest and motivation to learn as an individual and in a team and is able to share her knowledge with others
• master the curriculum and apply the skills learned from literature, lectures, and other sources in analyzing and developing work-life skills
Assessment scale
0-5