CURRICULA > BACHELOR’S DEGREE, FULL-TIME STUDIES > DEGREE PROGRAMME IN BUSINESS ADMINISTRATION > DEGREE PROGRAMME IN BUSINESS ADMINISTRATION, FULL-TIME STUDIES, TAMPERE, MARKETING AND SALES
Bachelor’s Degree, Full-Time Studies ...

Degree Programme in Business Administration, Full-time Studies, Tampere, Marketing and Sales

Classification
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School years 1 2 3 4
Search: cr 1 2 3 4 1A 1S 2A 2S 3A 3S 4A 1 2 3 4 1 2 3 4 1 2 3 4 1 2
Basic and Professional Studies
()
                                                 
Business Planning
                                                 
Business Environment 5
     
           
                         
Marketing and Communication 5
     
           
                         
Starting Up Business
                                                 
Basics of Business 5
     
             
                       
Financial Administration 5
     
             
                       
Exercising Business
                                                 
The Profitable Firm 5
       
             
                     
Successful Sales Work 5
       
             
                     
Developing Business
                                                 
Financial Admistration Competence 5
       
               
                   
Sales Development 5
       
               
                   
Coaching
                                                 
Coaching a Firm 5
     
         
                   
Professional Coaching 1 5
     
         
                   
Language Studies I
                                                 
Professional Swedish for BBA Studies, Spoken 2
     
         
                   
Professional Swedish for BBA Studies, Written 3
     
         
                   
Professional English for BBA Studies 5
     
         
                   
Compulsory Professional Studies
                                                 
Professional Coaching 2 3  
       
             
 
           
Research Work Methods 7  
       
               
               
Digital Business Tools 7  
       
               
               
Intercultural Communication Skills 3  
       
               
               
Professional Coaching 3 2    
         
                 
   
Projects 5    
         
                 
   
Language Studies I
(Select 0 cr)
                                                 
Elementary German 5  
       
               
               
Elementary French 5  
       
               
               
Elementary Russian 5  
       
               
               
Advanced German 1 5  
       
               
               
Advanced French 1 5  
       
               
               
Advanced Russian 1 5  
       
               
               
Marketing and Sales Professional Studies
()
                                                 
Customer Experience Management 5  
         
                 
           
Digital Selling and Marketing 5  
         
                 
           
Successful Sales 5  
         
                 
           
Planning and Implementing E-commerce 5  
         
                 
           
International Brand Strategy 5    
           
                     
   
Graphic Communication 5    
           
                     
   
International Selling and Marketing 5    
         
                   
       
Managing Sales and Sales Teams 5    
         
                   
       
Strategic Marketing 5    
         
                   
       
Marketing in Social Media 3    
           
                     
   
Other Professional Studies
()
                                                 
Literature-based Study Credit 10    
         
                   
Computer Simulated Management Game 5    
         
                   
       
Russia as Market Area 5    
         
                   
       
Business Responsibility and Sustainable Development 5    
           
                     
   
Business Case Consulting Training 5    
         
                 
   
6070605303048.521.531295151515152523.510.810.815.515.514.514.52.52.5
Free Choice Studies
(Select 15 cr)
                                                 
Practical Training
                                                 
Practical Training 30    
         
                   
00151500000151500000000007.57.57.57.5
Bachelor’s Thesis
                                                 
Getting Started on the Thesis 5    
           
                     
   
Writing up the Thesis 10      
           
                       
005100000051000000000002.52.555
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The curriculum has been planned so that the student completes 60 ECTS credits per academic year and 30 ECTS credits per semester

Studies of syllabus is planned so 60 credits are studied in academic year and length of studies is 3,5/4/4,5 years. Planned syllabus may change during studies.

The Marketing and Sales specialisation of TAMK's BBA Degree Programme gives you the ability to work in various modern marketing and sales tasks in expert and managerial positions.